- Apex Publications Acquires Shock Totem Book Line
- The Head, the Tail, the Whole Damn Thing: Musings on Jaws, Part 8
- The Head, the Tail, the Whole Damn Thing: Musings on Jaws, Part 7
- The Head, the Tail, the Whole Damn Thing: Musings on Jaws, Part 6
- The Head, the Tail, the Whole Damn Thing: Musings on Jaws, Part 5
- The Head, the Tail, the Whole Damn Thing: Musings on Jaws, Part 4
- The Head, the Tail, the Whole Damn Thing: Musings on Jaws, Part 3
- The Head, the Tail, the Whole Damn Thing: Musings on Jaws, Part 2
- The Head, the Tail, the Whole Damn Thing: Musings on Jaws, Part 1
- Splatterpunk #7
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Tag Archives: Rick Hautala
Here is an awesome sci-fi premise: Humans find at the edge of the solar system the entrance to a vast network of dimensional portals leading to other worlds all across the universe. No one knows who built it, or how it works—only that is does work.
With that tantalizing grand sci-fi mystery as a premise we begin Star Road, by Matthew Costello and the late Rick Hautala, a high-speed space action thriller that tips a hat, head, and most of the shoulders to Joss Whedon.
(Another name worth mentioning is Mad Max. But while the influence of Road Warrior and Firefly are superficially evident, I felt that the execution of Star Road owed more to A.E. van Vogt, for better or worse.)
This is first and foremost an action road-trip with plenty shoot-em-up “car” chases. Read if you want creepy alien mech constructs swarming over your spaceship while you’re in a firefight with a battle-cruiser, read if you want blast-em-up car chases on rickety jet ramps built over primordial oceans where sea monsters just might take a bite out of your ship if you get too close.
There’s a distinct horror flair that occasionally overshadowed the rational “why?” required by science fiction. Anyone remember that scene in Galaxy Quest when they have to pass through the timed mashers and fire to get to the Omega 13? That’s in here. But if car chases in space are your thing, look no further. (And for all you romance readers holding your breath, sorry, there’s next to zero romance. Go back to your dinosaur-on-human erotica.)
Where was I? Oh yeah, Star Road doesn’t have the massive cast of a true space opera, but there are plenty of characters coming in and out of the scenes. You have your requisite crew mish-mash: a war-weary gunner, a cool-handed captain, the scientist, a religious Seeker, a salty space-miner, a spunky adrenaline-junkie, and the government guy-with-secrets. Add to that a seemingly omniscient/omnipresent Super-Duper Space Federation, and a gaggle of space pirates called the Reavers—I mean, the Runners—and you can see why this was a fun if somewhat recycled read.
While we are down in the thick of things with the main group of characters, we’re told to care deeply about the larger struggle between Empire and Rebellion, as well as the internecine strife within the Rebel group. But the larger struggle never felt wholly tangible or meaningful.
Costello and Hautala write from multiple vantage points to connect us to the secret motives and thoughts of each character as they rush towards the final showdown on a distant planet. However, this relentless head-hopping ends up wearying me, and I end up not feeling close enough to any character to really understand or care for their motives. Speaking of motives, sometimes there just weren’t any. I caught myself facepalming with a “What are they thinking?” or “Why would they do that?” a few times.
(By the way: Hard sci-fi readers beware. They actually drive on the star road. In space. No, I don’t know why there is gravity. I think Asimov just twitched in his grave.)
But Star Road is about action and high-speed chases and creepy alien corpses being resurrected so heroes with blasters can fry them into bacon bits (rather than, say, about emotional resonance and astonishing truth about the human condition). I just wish that that awesome sci-fi premise we started off with resolved into a mind-blowing sci-fi answer.
As a reader, the first time I came across a new edition of a backlist book was Diane Duane’s Young Wizards series. First published in 1983, it was full of wonderfully outdated references that, as an 80s child, I felt right at home with. In 2003, Duane re-released the series under a “New Millenium Edition,” complete with bonus material and updated technology like cell phones. I didn’t understand it, so I dismissed it as a marketing gimmick.
My second exposure to the subject of backlist books was as a writer this past July at Necon. I attended a panel moderated by Lynne Hansen, where she, Christopher Golden, Lori Perkins, Heather Graham, and John Douglas discussed the act of “resurrecting” the backlist and general marketing advice for one’s writing. The panel not only interested me as a writer, but also as a reader. Established authors dusting off their “old” novels creates a library of undiscovered stories released either before I was old enough to read them, like Young Wizards, or that just escaped my attention.
Lynne Hansen, owner at Lynne Hansen Designs, specializes in “book covers that tell a story” and helping authors resurrect their backlist titles. Her clients include Christopher Golden, Amber Benson, James A. Moore, Owl Goingback, Jeff Strand, and Rick Hautala. When I asked Lynne about the top benefit for an author to look at their backlist, her answer echoed my own excitement as a reader: “When a fan discovers you for the first time, you hope that they’ll love your work so much that they’ll want to read your other books. The more books you have in print, the more they’ll have to love.”
In the past few years, many veteran authors are discovering that they are sitting on a gold mine of backlist material. Of course, the reason for books to go out of print is that bookstores can’t carry new releases, classics, and backlist titles in brick-and-mortar stores. However, with the emergence of e-books and the Amazon marketplace, space is no longer an obstacle. Many midlist authors are hoping to again have the luxury of cultivating a fan base without the insane pressure to either hit decent sales numbers or see their books out of print.
Throwing books out of print after a short sales period is a publishing practice that pushed veteran authors like Holly Lisle over the edge in favor of self-publishing their work. On her site, Lisle echoes the sentiments of many authors. “Now,” she says, “frontlist is all that matters, backlist dies, and writing fiction for a living has become not building a career but playing the lottery.”
However, Amazon has kept up with it’s reputation for driving change in the industry and has become the best place to find “new” backlist titles. “I don’t think readers look for re-released titles the same way they look for discount e-books,” said Hansen. Sites like Amazon ensure that multiple editions, “paperback, hardcover, audiobook, etc., are all linked together,” which has been a benefit to authors and a convenience to consumers.
Hansen is passionate about her work, not just for her clients but for readers who “say they’ve wanted to read a book for years but could never find it, and they just downloaded the e-book. And I’ve heard folks say they’re re-reading a book, or even an entire series, now that it’s available electronically. That’s a nice bonus.” As a reader, I appreciate Hansen’s dedication. Nothing makes me happier than finding a new author that has a vast catalog that can be ordered with the click of a button.
Of course, one of the largest benefits to authors using a print-on-demand (POD) service like Amazon and Createspace is “you don’t have to print 10,000 books and store them in your garage just to get an affordable per-copy rate. Companies like Smashwords make it easy for you to upload a single Microsoft Word document and get your e-book distributed to a gazillion different retailers.” As Hansen also mentioned, it isn’t so much the format of the e-book that has made maintaining a backlist possible again, but rather the affordability of the process and the accessibility of those titles to readers.
I’ve heard varied arguments for or against self-publishing. There is an impression that “indie pub” has created a market flooded with unedited first drafts, thrown up for public consumption by amateur writers that are not doing their homework, which is making good writers look bad. Hansen has a much different view: “People like to think that self-publishing is The Great Leveler, but it’s not. Good books still rise to the top and bad books still (generally) fall into obscurity. Sure, there are more opportunities, but there are also a lot more challenges, especially when you’re faced with the prospect of having to do all the production work yourself.”
Fortunately for readers, there is a level of professionalism and dedication that an established author possesses to do it right. The writer seeking to resurrect their backlist has intense work ahead of them in order to re-launch and market their title, which is where Hansen comes in. “If your car breaks, you don’t pop the hood and start checking wires unless you have those skills.” Authors are great at writing books, but a lot more goes into releasing a backlist title for a new market. Obtaining the needed components to resurrect a backlist title take time and energy. This energy is better spent doing the most important task to a writer—actually writing.
“That being said, reissuing a book isn’t as simple as pulling up the Microsoft Word document and adding a copyright page,” said Hansen. “You need to make certain you have the final, edited version of the manuscript and have incorporated any line edits that came from the original publisher. You need the dedication, introduction, acknowledgments, afterword, bio, and links to your online presences.”
Hansen also suggests hiring a cover artist. “You want your name and title crisp and readable, and an image that is striking when it’s small. Most importantly, your book cover needs to resonate with the readers of your genre. If it’s a thriller, it needs to look like a thriller, not like a horror novel. You need a designer who understands marketing, because ultimately, your book cover and blurb are the best marketing tools in your arsenal.”
One difficulty Hansen has faced with marketing her client’s backlist books is “they’re not new books. They’ve already been reviewed and promoted and odds are that your die-hard fans have already read them.” Even authors with an established platform would still need to promote their backlist to a new audience. This might be as easy as appealing to a new generation of fans or hitting the market with the right book at the right time, such as Christopher Golden and Rick Hautala’s Body of Evidence thriller series, featuring young protagonist Jenna Blake.
“In today’s marketplace, the Jenna Blake books would be categorized as ‘new adult’ and is much more likely to be read by adults than by teens. It’s a category that didn’t even exist when the books were being written. For the re-issues, I designed covers that were more familiar to thriller readers than to young adult readers, and we tweaked marketing descriptions to reflect the new focus. It’s really helped the entire series reach many more readers.”
One way that authors can promote their backlist titles might seem obvious: “Backlist books are the gravy, not the meat,” said Hansen. “The best way to promote an old book is to write new ones.”
Personally, I’ve snapped up quite a few backlist titles that were released on Amazon in the past year, including Strangewood by Christopher Golden and The Wicked by James Newman, the latter released by Shock Totem in May of 2012. I was also excited to find Closed Circle Publications, a site created by award-winning sci-fi and fantasy authors C.J. Cherryh, Lynn Abbey, and Jane Fancher to market their backlist titles.
Keep an eye out for the above authors and their amazing, high-quality re-releases coming to an Internet near you. I personally will continue to forgo the trip to Barnes & Noble (which I’ve never been a fan of, honestly) in favor of staying at home with a beer, or a coffee if it’s early enough, and scouring Amazon and Google in search of new backlist titles from veteran authors. So far, my purchases have been more than worth it and have exposed me to stories that would have otherwise gone unexplored.
This coming Friday through Sunday, Shock Totem Publications (Sarah and I ) will be heading up to Portsmouth, New Hampshire, for the second annual Anthology conference (AnthoCon).
“The Anthology 2012 conference, presented by The Four Horsemen and Shroud Publishing, will showcase the imaginative talent in speculative fiction and art, with an additional focus on the convergence of images and literature. The conference will feature a number of engaging panel discussions and workshops helmed by bestselling authors, award-winning artists, and other creative and industry professionals. Also, Anthology 2012 will host a comprehensive dealer room that will include rare books, comics, art, games, and a number of other valuable creative products.”
We will have a table in the vendor room, which access to is FREE to the public! So stop on by. We’d love to meet you.
Also in the vendor room will be T.R.O. Publishing, the fine ladies of Broad Universe, the New England Horror Writers group (of which I am a proud member), and many more. Honored guests include authors Gary A. Braunbeck, Lucy Snyder, Rick Hautala and Holly Newstein, as well as artist Malcolm McClinton. There will be an art show and film festival, and…
The mighty Voltaire will be on hand performing songs and reading from his new novel, Call of the Jersey Devil. (Seriously, folks, this guy named an album Riding a Black Unicorn Down the Side of an Erupting Volcano While Drinking from a Chalice Filled with the Laughter of Small Children. Easily the greatest album title of all time.)
Typical convention stuff will also ensue—panels, reading, pitch sessions, debauchery, etc. And on a personal note, The Four Horsemen will be unleashing their very first anthology, aptly titled Anthology: Year One.
I am particularly excited about this because I have a story included called “She Cries.” The official release will be on Saturday at 6 PM. Many of the other authors will also be present for signings, maybe readings.
So if you’re in the neighborhood, or looking for something to do this weekend, come to AnthoCon! And if you’re already planning to attend, we’ll see you there.
Three copies of Epitaphs: The Journal of New England Horror Writers, the Stoker Award nominated anthology featuring work from Kurt Newton, Rick Hautala, Christopher Golden, L.L. Soares, K. Allen Wood (that’s me!), and twenty-one others, are being given away through Goodreads.
If you’re interested in this fantastic collection, toss your name into the virtual hat by clicking Enter to Win below.